Gorillaz’ Noodle “Global Ambassador” for Jaguar?!?



By Barbi Martinez

It’s called The Book of Noodle, and that reference surely means we’re in Gorillaz-land again following a lengthy hiatus. The multimedia story would appear to suggest we’ll have a new album soon, this time featuring Damon Albarn and Jamie Hewlett joined by Snoop Dogg and De La Soul. But the big news is that the aforementioned ‘toon – Noodle, the band’s “guitarist” – has been named global ambassador for ar maker Jaguar Racing. Below you can watch a short film, directed by Hewlett, racing a Jaguar.

Apparently the idea is to get young engineers excited via the music-auto connection. Advised Noodle, in a statement:  “We are in the driving seat and our imaginations are the fuel. It’s time to lead the charge and build a better world!”

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