edition location-specific teeshirts make it an additional draw…
By Blurt Staff
To mark the
release this Tuesday, November 13, of the Beatles’ back catalog on remastered,180-gram
vinyl, in a one-day-only promotion, mobile Beatles pop-up shops in the form of
customized double-decker buses will hit the streets of New
York and Los Angeles,
making several stops in each city throughout the day.
to the 14 vinyl LPs, available individually or collected in a deluxe boxed
edition with a stunning, elegantly designed 252-page hardbound book, the mobile
pop-up shops will offer The Beatles’ remastered studio album CDs in stereo and
mono, as well as DVDs and Blu-rays for this year’s restored Magical Mystery
Tour and Yellow Submarine feature films, and several Beatles merch
items. In each city, a special Beatles t-shirt (one unique to New York and another to Los Angeles) will be available exclusively on
the bus with minimum purchase, while supplies last.
(9:30am – 11am): Seventh Avenue, between
and 50th Street
* SoHo (12pm – 1:30pm): Broadway, between Prince Street and
Street (2:30pm – 4pm): Broadway, between Cortlandt Street and Liberty Street
(9:30am – 11am): Capitol Records, 1750 North Vine Street
* Santa Monica (12pm – 1:30pm): ICE at Santa Monica, 1324 5th Street at Arizona Avenue
(seasonal ice skating rink)
(2:30pm – 4pm): L.A.
Live, at Olympic Boulevard and South