meets dancefloor madness. And that album cover is gonna be contender for sleeve
of the year, too.
By Blurt Staff
Bloody Beetroots (aka Italian producer Bob Rifo) finally gets around to issuing
his debut long-player on August 25. Titled Romborama,
it arrives via Dim Mak and features guests Steve Aoki, The Cool Kids, Justin Pearson (The Locust, Head Wound City), Ed Banger artist Vicarious Bliss, and many more.
From to “ to the Aoki assisted “Warp 1.9” , the Beetroots have put out banger after banger in the past year,
dominating clubs and inspiring countless remixes. These tracks, along
with new material, will comprise the album.
Since bursting onto the scene in 2007, The Bloody Beetroots, a.k.a. Italian
producer and polymath Bob Rifo,
has brought a sense of danger to dance floors across the globe. Rifo
injects his grooves with the chaos and larger-than-life persona of late 70’s
British punk and Oi! The juxtaposition of seemingly incompatible styles
of music doesn’t end there; Rifo studied classical composers for years.
But whether Rifo is channeling the spirit of Beethoven, The Misfits, or
something in between, The Beetroots’
primary objective is to incite a dancefloor riot, and each track is always
driven by addictive, pulsating beats.
In conjunction with a signature sound, Rifo has created a distinct visual
aesthetic as well. Taking cues from comic books, Rifo and his onstage
partner, DJ Tommy Tea, wear
masks while performing to create alter-egos for themselves. The
controlled chaos that defines The
Beetroots are embodied by the music videos for “Cornelius” and “‘Warp 1.9.” The two clips shine a
light into a world where mosh pits and general punk rock revelry collide with
dance-all-night club culture.