Nat Geo Webcasts Björk, Sigur Rós Saturday



Live in Iceland
TOMORROW — fans can see concert only at

By Blurt Staff


This just in: Nat Geo Music, the music division of National
Geographic Entertainment, will Webcast an open-air Náttúra concert live from Iceland
on Saturday, June 28, 2008. Two of the world’s most important and visionary
musical entities, Björk and Sigur Rós, will headline the free


The event will be available exclusively at the National Geographic
Nat Geo Music site
from 3 p.m. to 8 p.m. ET (begins at 8 p.m. BST/London or 7
p.m. GMT/Reykjavik).


To be held in a large park near the centre of Reykjavik,
all of the performances will be during daylight, with Iceland’s capital
city and dramatic rolling scenery providing a perfect backdrop to what is
expected to be one of the biggest concerts the country has seen. The Náttúra
concert looks to raise awareness of the impact of the growing aluminum smelting
activity on Iceland’s
natural landscape.


“One of Nat Geo Music’s main goals is to offer artists and experts
who care about global culture and the environment an outlet to create awareness
for important issues. Spotlighting these amazing artists performing live in a
spectacular backdrop allows our worldwide audience to enjoy great music and
become aware of Iceland’s
environmental concerns and join the conversation,” said David Beal, president
of National Geographic Entertainment.


Commenting on the gig, Björk said: “Too often battles being fought
for nature turn into something negative and into mudslinging. We will not go
that way, we are not saying that this and that is forbidden, we are
rather asking ‘what about all these other possibilities?’ The 21st
century is not going to be another oil century but rather a century where we
need to recycle, think green and design both power plants and our surroundings
in harmony with nature.”

Sigur Rós, who released their fifth
album, Með suð í eyrum við spilum endalaust, this week, believes the
issue of aluminum smelting in Iceland
is one that can no longer be ignored. “We are not a political band and don’t
think musicians should set themselves as spokespeople on anything at all, but
sometimes you see things going on in your own back yard and find that just as a
human being you cannot stand by and do nothing. The changes that are going on
in Iceland
need to be the subject of debate and not snuck through the back door because no
one lives in the wilderness and there is urban apathy or a general lack of
awareness,” said Sigur Rós vocalist Jón Thor Birgisson.




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