Bjork Sets Out to Confuse Everyone

 

We’ll let you figure
out for yourself what the heck is going on. See below…

 

By Blurt Staff

 

Björk today announces Biophilia,
her most ambitious and interdisciplinary project to date, with the release of
lead single “Crystalline” exclusively on the iTunes Store worldwide (
www.itunes.com). Biophilia is a
multi-media project, comprising a studio album, apps, a new website,
custom-made musical instruments, live shows and educational workshops. 

 

Björk has collaborated with app developers, scientists,
writers, inventors, musicians and instrument makers to create a unique
multi-media exploration of the universe and its physical forces – particularly
those where music, nature and technology meet. The project is inspired by and
explores these relationships between musical structures and natural phenomena,
from the atomic to the cosmic.

 

The album’s lead single “Crystalline” is available on iTunes
now, with Biophilia Apps coming from
One Little Indian/Nonesuch Records.

 

The Biophilia live
show will have its world premiere on June 30 as part of the Manchester
International Festival. Björk will be in residence at the festival for a
three-week run which includes six intimate performances of her new songs at
Campfield Market Hall – her first UK dates in over three years. The
residency will also introduce companion apps, invented instruments and more.
For more information:  http://mif.co.uk/event/bjork-biophilia/

 

***

 

Biophilia comprises
five elements:

 

I. ALBUM:

The songs from Biophilia will be released as a traditional
10-track studio album later this year, available digitally and physically
across standard formats. The songs will also be featured within their
accompanying Biophilia Apps, but with a more stripped-down structure for
educational and game purposes, mixed by Damian Taylor and Björk. The album’s
first single, “Crystalline,” is available now. The groundbreaking director and
longtime Björk collaborator Michel Gondry is creating a music video for the
song.

 

II. APPS:

The Biophilia Apps are a collection of ten apps, one for
each song, which will be available via the central Cosmogony “mother
app,” coming from One Little Indian/Nonesuch Records.  This platform will serve as a
three-dimensional galaxy in which the initial apps appear as constellations,
and the others are added to the collection at regular intervals
thereafter. 

       Every app has
its own theme (in connection with its corresponding song) and combines a
natural element with a musicological feature. The layers of content in each app
include: an interactive game based on the song’s scientific and musical subject
matter, a musical animation of the song, an animated score, lyrics, and an
academic essay. The game enables the user to interact with musical elements of
the song and to learn about different musical features while creating their own
version; the musical animation and animated music score bring together
conventional and innovative ways of representing music visually; and the
academic essay explores the ideas behind each song and app and how they are
realized musically. 

       The Biophilia
Apps have been developed with a team chosen by Björk, comprising ten of the
most groundbreaking and commercially successful app developers working today.
The team is lead by Scott Snibbe Studio, creator of the bestselling apps
Gravilux and Bubble Harp, and includes the creator of Sim City, TouchPress
(pioneering designers behind the two top grossing apps Elements and Solar
System), and a host of award winning designers, animators and leading experts
in coding and encryption.

 

III. LIVE SHOWS:

The Biophilia live show will have its world premiere on 6/30
as part of the Manchester International Festival and continues as a three-year
world tour of six-week residencies in eight different cities. In each city
Björk will perform Biophilia twice a week, using the apps to play live a set of
custom built musical instruments and evoking an atmosphere similar to being
inside the app itself. For the rest of the week the venues will host a series
of music-education workshops in collaboration with local schools. 

       Björk has
commissioned a set of unique musical instruments to accompany her on the live
tour. The team who created these instruments include an English inventor, an
Icelandic organ builder and a graduate of MIT Media Lab. Among these creations
are four 10-foot pendulum-harps, in which the swinging motion plucks the
strings and illustrates the songs’ gravitational subject matter. There is also
a unique 10-foot pin barrel harp called the Sharpsichord, a midi-controlled
pipe organ and celeste (re-fitted with bronze gamelan bars), twin musical tesla
coils, a hang player and an award-winning 24-piece Icelandic female choir. The
Biophilia Live Show takes place in specially chosen spaces and museums, rather
than traditional music venues. Björk will perform in the round to audiences of
less than 2,000 people to create an intimate experience in which all audience
members are within 20-feet of the stage.

 

IV.  DOCUMENTARY:

A 90-minute documentary on the Biophilia project is
currently being filmed by Pulse Films. The film will be an exploration of
Björk’s creative process as she puts together the different elements of the
project. Here we will see her at work in the rehearsals for the live show, in
the studio working on the album, and through observational footage, interview
and demonstration we will discover how the project was conceived and realized.
Along the way we will also discover more about the fascinating relationship
between music and the natural world. The climax of this element of the film
will be the unveiling of her project; the premiere live performance of
Biophilia.  The documentary will be
broadcast later in the Biophilia campaign.

 

V. WEBSITE

www.bjork.com  has been re-launched for Biophilia, using the
very latest HTML5 technology. The site is now uniquely animated and interactive
to provide an artist website experience totally unlike any other. It features a
unique immersive 3D galaxy with versions that can be enjoyed on almost all
devices, and will be the hub for all Biophilia information.

 

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